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Brands/Opal Licensing/Titeuf

 
 
 
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Universe
Titeuf is a cartoon character (Titeuf in the original French) created by Zep in the 90s. The books published by Glénat Editions have a huge following amongst comic fans. He first appeared in English in the Dandy comic in 2005. The television cartoon series has been shown on GMTV’s Toonattik and there are Titeuf Gameboy games. Titeuf looks cool with his tuft of yellow hair sticking straight up. His imagination and pranks land him in all sorts of trouble. Like most pre-pubescent boys, girls are a mystery to him, especially Nadia. Titeuf and his pals have become a real hit in the playground. Boys can identify with their adventures, humour and especially the way they talk!

Titeuf licensed products respond to a demand for both quality and creativity. By aiming for the mid to upper market sector, the merchandise reflects the world of the character himself.
 
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Collection
Just like their bungling hero, the Titeuf glasses collection displays an assertive personality. There are lots of models to choose from in both optical and sunglasses. The look is modern and colourful in line with children’s tastes.

- optical
This technically-advanced range blends style with comfort. The original shapes come in smart colours. There are also models with a more sporty look. Don’t miss the best-selling “catapult” design with its flexible 180° hinges!

- sunglasses
The sunglasses range has so much choice that every playground wag can create his own “Tchô” look. The latest looks in acetate are available in lots of shapes and colours. For maximum comfort, all lenses offer 100% UV category 3 protection.
 
See the collection Titeuf >
Point of sales material
A free case and a present are furnished with each pair of glasses.
A full POS material kit closely styled on the brand is proposed to highlight the collection in window displays.
See Titeuf's POS materials >
 
 
Target
Boys 4 to 12
Type of frames
Optical & sunglasses
 
 
 
 

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